In 2016 JUGG Nation was founded as a fun project to distract me, a 17 year old high-schooler, from boredom. I wanted to start tee shirt designing but, I originally partnered with some friends and we called ourselves the Blue Strip Boyz (lol). As time went on I realized my friends didn't take designing as serious as I did, so I paused the idea and nearly gave up. Almost 6 months later I was still telling myself: "I really wanna design and I'm not going to give up. I'm going to put in time and effort and really go through with it."
As I was going through things I needed to launch the name "JUGG NATION" came to me and it sounded like a dope fit for my vision. What JUGG basically means to me is you're a business hustler & your going too hustle and hustle until you succeed by any means. JUGG represents the fact that even when those who started with you don't follow through, you will still find a path to success. Now, as a 19 year old brand founder and business owner, these are the principles I live by. Therefore, JUGG Nation is a community of trailblazers in both fashion and lifestyle.